Ruben Illa

Johnny Petrop Logo and Cover Arts

Below is the logo that was created for hip hop artist Johnny Petrop aka “Young Coconut Water”. The cover arts were designed with simplicity and the use of negative space to convey the message for his tracks. 

The concept stage. This was to flesh out what kind of coconut was to be used and how to represent it as coconut water.
After the selection was made, I revised and added color.
This was the final logo that was chosen.

Here are the cover arts.